Active Users

What is it: The number of unique users who have interacted with their application in the test environment, where your plugin is used within a given period.

Why it matters: A high number of active users indicates strong adoption and engagement, helping you assess whether plugin buyers find ongoing value. Tracking plugin buyers can serve as a useful proxy for estimating engagement trends.

How is it calculated: Count of unique users who have interacted with the app using your plugin at least once during the period.

Notes:

• This metric will work only if the provided code snippet is included into your plugin's shared headers. To copy a snippet, navigate to your plugins’s dashboard -> “Monitor User Engagement”.

• You will start seeing activity once your users upgrade to the plugin version that includes the required code snippet.